National Passenger Safety Campaign
npsc Kendall's Story Image
“You are wondering why she got in the car with him driving… and I have no answer for that. I will always wonder.” 

The National Passenger Safety Week mission is to put an end to tragedies like Kendal’s. By inspiring the courage and providing the the verbiage, we hope to empower passengers to speak up when in a car with an unsafe driver.

National Passenger Safety Week in the News


KTBS 3 spoke with Trooper Jonathan Odom about National Passenger Safety Week.


January 24, 2023

We Save Lives and the National Road Safety Foundation launched The National Passenger Safety Campaign to bring together other organizations that believe that it’s time to focus on the passenger, and not just the driver.


National Passenger Safety Week highlights need to speak up on safety


January 24, 2023

It’s not just the one behind the wheel who is responsible for keeping people safe on the road.


National Passenger Safety Week underway

By Sophia Borrelli (WDBJ)

January 24, 2023

As a passenger in a car, you probably don’t think you have as much responsibility on the road as the driver, but that’s not always the case.

This week is a good reminder of that; it’s National Passenger Safety Week.

According to, 6,275 passengers were killed in crashes in 2020.


Organizer talks importance of speaking up to prevent distracted driving during National Passenger Safety Week

Darran Todd (WNCN)

January 23, 2023

The last week of January is a national effort to remind passengers on the roads that they have the power to prevent distracted driving.
National Passenger Safety Week is now underway and runs through Saturday.
Riding in the car with someone who may have been distracted or even impaired is an issue that has become all too common. Candace Lightner is the founder of We Save Lives and said there is something each of us can do.


Recognizing National Passenger Safety Week

Bridge Street

January 23, 2023

We Save Lives founder Candace Lightner joins Tim to talk about the importance of safe driving, including prioritizing the safety of passengers in the vehicle. We Save Lives, founded in 2014, is an umbrella organization of more than 50 highway safety advocates, law enforcement agencies, companies, local, state, national and international organizations, victim’s/survivor groups, and others who want to stop the carnage on our highways.


“It’s a choice”– National Passenger Safety week promotes safe driving decisions

Anna McDougall (WFXR)

January 23, 2023

Sunday kicked off National Passenger Safety Week, an initiative started in 2022 by The National Road Safety Foundation alongside “We Save Lives,” an organization that advocates for safe driving.

In 2020, the Insurance Institute for Highway Safety reported that passengers made up 24 percent of traffic fatalities nationwide.


National Passenger Safety Week and driving safer on the roads

January 24, 2023

It’s National Passenger Safety Week and while it’s meant to promote safe driving, it’s also a reminder that passengers have a voice.


National Passenger Safety Week encourages riders to speak up


January 24, 2023

It’s not enough to buckle up. Passengers are now being asked to speak up, if they think the driver is being unsafe.

We spoke with Michelle Anderson, director of operations at the National Road Safety Foundation, to learn more.

She talked about when and how passengers should say something, and the nonprofits teaming up for the campaign.


National Passenger Safety Week begins on January 22

Hunter Alcocer, Odessa TX, KWES-TV NBC 9

January 23, 2023

his week is National Passenger Safety Week, which encourages passengers to speak up when in a vehicle that’s being driven unsafely.

The campaign was launched last January by We Save Lives and The National Road Safety Foundation, two non-profits whose focus is on highway safety.

Las Vegas NV KLAS-TV CBS 8

North Las Vegas tree planting ceremony to honor 9 victims killed in crash

Madison Kimbro

January 24, 2023

LAS VEGAS (KLAS) — An alert passenger could help prevent roadway fatalities.
An important message during National Passenger Safety Week, which takes place from January 22nd through January 29th.
Tina Lavoie spoke to 8 News Now about her daughter Hillary, who was riding in the passenger’s seat when her friend lost control of the vehicle causing them to crash.

Presque Ise ME WAGM-TV CBS 8

Final week of January is National Passenger Safety Week

Presque Ise ME WAGM-TV CBS 8

January 23, 2023

Nearly 27,000 people died on the roads in 2021.

Shreveport LA KSLA-TV CBS 12

Final week of January is National Passenger Safety Week

Shreveport LA KSLA-TV CBS 12

January 23, 2023

Nearly 27,000 people died on the roads in 2021.